Korean aesthetic outfits

Korean aesthetic outfits DEFAULT

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Sours: https://www.joom.com/en/best/korean-aesthetic

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Recently, I embarked on the holiday of a lifetime to one of my dream destinations: Seoul, South Korea.

For 14 days I was surrounded by some of the most stylish and put-together people I’ve ever seen, so believe me when I tell you that Seoul is any fashionista or makeup maven’s heaven. (I also enjoyed the best food and drink of my life, and was thoroughly charmed by the tourist attractions that South Korea’s city that never sleeps has to offer.)


(For more Korean fashion inspiration, check out my Seoul, South Korea Packing Guide, and my latest K-Pop Fashion Inspiration posts on Twice’s Feel Special and Somi’s debut single Birthday.)

Seoul is an endless, evergreen source of fashion inspiration, and while traveling there, I found my own sense of style evolving in real time. Suddenly, I found myself taking more sartorial risks than ever before. Korean girls aren’t afraid to put their best proverbial foot forward every day, and rarely did I see a lady who wasn’t decked out in the latest trends, with impeccable hair and makeup.

With that in mind, I wanted to share with you a guide to the predominant Korean fashion aesthetics and trends I observed in Seoul. This week, I’ll be focusing on a classic and feminine Korean wardrobe, before moving on to my favorite Korean fashion aesthetic: edgy street style.

Classic & Feminine Korean Fashion 101

In Seoul, the sartorial choices of young women seemed to be divided into two distinct categories:

  • Classic and Feminine: this subset features items including girly blouses, schoolgirl check skirts, pastels and beige, romantic floral pieces, tailored jackets, and tops and skirts in elegant, flowy fabrics.
  • Edgy & On-Trend: this aesthetic is encapsulated by athleisure pieces, distinctive coats and jackets, oversized items, flashes of neon, street-wear accessories and grungy footwear.

Elements of a Classic & Feminine Korean Fashion Wardrobe

When building your Korean-inspired closet, it’s important to bear in mind the following fact: curating a K-Fashion look requires you to be comfortable with “dressing-up.” Here on CF, we’ve discussed in detail the benefits of dressing up every day, particularly in a climate where some college students still think it’s acceptable to where pajamas to class (it’s not, please don’t!)

Taking this into consideration, the ladies of Seoul can teach us much about how to look effortlessly chic in our everyday lives. Here are some of their favorite pieces for a classic, flirty and feminine Korean closet.


Element 1: The Trench Coat

Of all the fabulous clothing items I observed while people-watching in Seoul, the trench coat was by far the most ubiquitous. Ladies of all ages were rocking this style of jacket on every street, so it’s clearly a much-loved addition to Korean girls’ fall wardrobes.

Another thing to note when taking cues from South Korea: Seoul fashionistas love neutrals. Neutral clothing is a massive trend right now, but Seoul is leading the fash pack with its love of all things beige, cream and brown. In fact, a couple stores I browsed in (see: Indibrand) were dedicated to simplicity and totally devoid of colorful clothing. A minimalist’s dream!

Get the Look

Click Here to Buy at Zara

This Zara trench coat is the perfect K-Fashion addition to your winter wardrobe. Given that Korean fashion is all about the details, it’s the sleeves that elevate this trench to a Seoul-worthy sartorial choice. Check out that fab cuffed sleeve detail! So cute.

Element 2: The Collared Blouse

This type of blouse is a staple of many girls’ work (and casual-wear) wardrobes. The great thing about this feminine piece is its versatility: I spotted collared blouses under fall dresses (as above) paired with cute mini skirts or straight-leg jeans, and even layered under casual sweaters with the collar peeking just above the neckline.

Though these shirts are a bit preppy for my sense of style, I did purchase a gorgeous cream collared blouse from Mixxo for work-wear. It’s a simple, crisp shirt that’ll look great paired with some black trousers, suitable for any job that requires business attire.

Get the Look

Click Here to Buy at NA-KD

So what sets Korean blouses apart from your everyday plain ‘ol shirt? Mainly, it’s all in the girly details.

To get the K-Fashion aesthetic, look for a blouse like this one from NAKD, which features a ruffle-detail Peter Pan collar and gathered sleeves.

Element 3: The Midi Skirt

Midi skirts have become a key ingredient to a classic and feminine Korean wardrobe. These pieces are perhaps the most versatile “bottom” imaginable and can be dressed up or down depending on the occasion.

In Seoul, ladies favor pleated, satin and patterned versions of the classic midi. In terms of styling, I noticed that women tend to combine their pretty skirt with a sweater or jumper. Rather than being tucked in to define the waist, let your sweater hang loose for an oversized look (as above).

Get the Look

Click Here to Buy at H&M

This pleated midi from H&M was one of the most popular skirts I observed during my time in Korea. Pair with sock boots and a wool coat for a Seoul-approved take on the midi trend this winter.

Element 4: The Wide-Leg Jean

Think that skinny jeans are so 2012? Korean girls would agree. Straight and wide leg jeans are the predominant choice among the Seoul fash pack – and despite how scary they can look, I’m here to let you know that these jeans are totally wearable for everyday!

I particularly love the look of wide-leg jeans with a heeled bootie, but they work equally well with flat sneakers like Chucks or Vans. Depending on the vibe you’re going for, wide-leg denim can add a seriously stylish and modern update to your wardrobe.

Get the Look

Click Here to Buy at Topshop

As you probably know if you’ve been keeping up with my posts, I’m a big fan of Topshop jeans. Therefore, I’ll be consulting my favorite denim brand when I finally take the plunge and buy myself an interesting pair of (non-skinny) jeans. Wish me luck in my sartorial risk-taking!

Element 5: The Sock Boot

Finally, we move on to the final ingredient of any outfit: footwear! Given that I visited South Korea in October, the weather turned suddenly towards the end of my holiday, and it quickly became boot season.

Black sock boots are the favorite item of footwear here: they’re equal parts comfy and stylish and add edge or elegance to any outfit, depending on their design.

Get the Look

Click Here to Buy at ASOS

These black sock boots from ASOS are a really unique way to try this trend — they have a wide flared heel that gives them a retro feel. Plus, the square toe makes them stand out from all the other pairs you’ll see on the streets this season.

Classic & Feminine Korean Outfits

Look 1

Products: Coat – Zara, Turtleneck – River Island, Cardigan – Nasty Gal, Skirt – H&M, Bag – Stradivarius, Boots – River Island.

Look 2

Products: Coat – Missguided, Turtleneck – New Look, Sweater – Stradivarius, Skirt – Dolls Kill, Bag – NAKD, Hat – River Island, Gloves – River Island, Loafers – River Island.

Look 3

Products: Sweater – Zara, Blouse – NAKD, Jeans – NAKD, Hat – Nasty Gal, Bag – Topshop, Boots – RAID at ASOS.

Have you already cultivated a basic K-Fashion capsule wardrobe?

If yes, then these key pieces should be next on your style agenda.

Chunky Knits

Midi Dresses

Cute Cardigans

What Do You Think of Korean Fashion?

For more on this fashion aesthetic, be sure to see our guide to the ultimate feminine capsule wardrobe.

Are you a fan of Korean fashion? Do you own any of these classic pieces? Would you like to see more posts on K-Fashion? Let me know in the comments below, and check back next week for my post on Korean urban street style!

Sours: https://www.collegefashion.net/fashion-tips/korean-fashion-feminine/
  1. White boxer puppy pictures
  2. Yamaha clavinova models
  3. Gitlab vs gitea
  4. Minecraft creeper video

Traditional Korean

Key motifs

Asian, simple, cute

Key colours

White, Black, Pastels

TraditionalKorean characteristics were categorized into four areas: pure formality, naturalistic simplicity, symbolic decoration, and playful spontaneity. Pure formality is more innocent while still being formal, many people think of traditional Korean culture (Kings, Queens, Clans) when pure formality comes up. Naturalistic simplicity usually includes the terms nature, plants, and modern. An example is a white modern mansion filled with greens and plants. Symbolic decoration is also very traditional such as art. Many Korean music videos with upbeat songs may have this aesthetic (ex. IDOL).

Playful spontaneity goes by its name. It's colorful, stubborn, not as traditional, etc. Many times, people mix Naturalistic simplicity aesthetic with playful spontaneity colors. Many people argue over if you can show Koreancore in music (aka k-pop, Korean hip-hop, etc.) or through images when you can do both! There is a Korean style in (cultural) production’s willingness to use/repurpose anything to make things work. As a country that has learned to live in the shadow of either outright colonizers such as Imperial Japan or under the influence of other big brothers with very large cultural sticks, South Korea learned to be at ease with outside cultural influence. Korea calls this tendency (for better or worse) sa-dae-ju-ui or “deference to the greater.” This general mode of comfort with combinations that might otherwise culturally/aesthetically offend as outside, dissonant elements that “shouldn’t go together” is what allows them to occur in the first place.


See, if you hadn’t noticed, Korean fashion, beauty, aesthetics, everything is super hot right now. If you don’t believe me, just take a look at VOGUE, TeenVOGUE, HighSnobiety, or any major fashion media outlet in the last 5 years around March or October.

The Korean Aesthetic fashion consists of comfortable clothing with soft colors (beige, light pink, white, ext.). You will see a lot of big, chunky sweaters, mini skirts, boxy graphic tees, and high waist mom jeans. Some people like to add plaid or bright colors. Simple dresses with thin straps are also used in this look. Big white sneakers and causal bags are used to complete the look.

Korean Street Wear

Much to everyone’s surprise, Korean “street” style has made Seoul one of the most influential style hubs in the world. WWD (Women’s Wear Daily) just opened a branch in Korea, i.e. that’s a big deal. Everyone is looking in Korea’s direction (has been for several years now) for its aesthetic cues. Yet, all this tends to fly under the radar, unnoticed and unfeted.

  • Mixing together the aesthetics of rock and hip hop
  • The top part is often oversized or baggy
  • Men also like relaxed fit pants and shorts to go with it usually revolves around key pieces like: ruffled dresses and tops, oversized pieces, blazers, and mini dresses


Hanbok is the traditional two piece clothing worn in Korea for formal or semi-formal occasions and events such as festivals, celebrations, and ceremonies. It is characterized by its wrapped front top, long, high waisted skirt and its typically vibrant colours. Hanbok can be divided into royal dresses, official uniforms, bureaucratic uniforms, and civilian uniforms. Hanbok aspects include:

  • Vibrant colors
  • Formal and proper
  • Wrapped front top long, high waisted skirt
Korean Streetwear Colorful

Example of colorful Korean streetwear

Emo Korean Streetwear

Example of emo/black Korean streetwear

Korean streetwear comfy

Example of comfy, cute Korean street wear

Korean Hanbok

Example of traditional hanbok


The Korean Aesthetic decor style is very simple like the clothing. The furniture consists of light wood, light bedding (sometimes gingham or a grid pattern), white or beige walls, big window for lots of natural light, and plants. It is also nice to add mood lighting to spaces. Since apartments in South Korea are small, rooms need to be designed in a smart way so the space doesn't look cramped. Projectors are also nice to add if there is no room for a T.V. The wall decor is simple, designs with the same colors to match the room.

Movies & TV Shows

Korean movies and TV Shows are (most of the time) addicting. Many k-dramas show the types of Koreancore aesthetics, while Korean movies are usually not as repetitive as how American movies are. Some people might think anime is Korean... yeah, no. It is JAPANESE!


  1. The Heirs (2013)
  2. My Love From The Stars (2013-2014)
  3. She Was Pretty (2015)
  4. Hwarang:The Poet Warrior Youth (2016-2017)
  5. Descendants of the Sun (2016)
  6. Strong Girl Bong-soon (2017)
  7. Guardian: The Lonely and Great God (2016-2017)

Korean Movies

  1. Parasite (2019)
  2. The Housemaid (2011)
  3. PIETA (2013)
  4. The Way Home (2002)
  5. OLDBOY (2005)
  6. 3-Iron (2004)
  7. Treeless Mountain (2011)


Korean music has expanded and gained huge popularity these past years. Korean music is not just k-pop but also includes hip-hop, rap, R&B, EDM, Disco, etc. There are many huge artists that make Korean music.


But of course, there's more Korean artists that match Traditional Korean.


Koreancore music video screenshot

This screenshot from BTS's music video is an example of aesthetically pleasing Koreancore]]

Koreancore MV Screenshot

Example of how music (videos) can be aesthetically pleasing Koreancore]]


Many things are pleasing to the eye but I've seen many videos where people say Korean-related things are most aesthetically pleasing, which I can agree, Koreancore is a very visual aesthetic. Koreancore varies between emo, soft/cute, comfy, pastel emo, colorful, etc.

How is Koreancore so visually pleasing?

Nobody honestly knows but many people think it's the culture or the people. I mean, they can make milk look visually pleasing. MILK. Anyways, many other people think it's the editing or the filters, because if you remove all of the editing it can just look like a picture, but that's actually wrong. A picture can look visually pleasing without editing or any filters. Such as pictures of cherry blossom trees, pictures of outfits, pictures of moving trains, etc.

Visually Pleasing Korean Aesthetic Images

Sours: https://aesthetics.fandom.com/wiki/Traditional_Korean

Korean Fashion: Best Clothing Brands, Online Stores, and Trends of 2021

Korean Street Fashion Brands Are Booming In 2021!

Korean Fashion in 2021 – the most complete guide to Korean fashion trends, brands, designers, and stores – for all tastes and budgets.

In this article, we’ll have a look at the ascension of Korean fashion in the last five years or so.

I’ll then introduce you to the top 28 Korean clothingbrands right now.

We’ll then explore the best 9 Korean fashion online stores and the top 11 Korean fashion trends in 2021.

And finally, I’ll introduce you to the top 10 Korean fashion influencers you must follow right now.

As a bonus, we’ll look at the most popular Korean fashion stores for men, and for traditional Korean clothes.

Without further ado, this is the most comprehensive guide to Korean Fashion right now:

What is Korean Fashion Like in 2021?

South Korean fashion has gained so much in popularity worldwide, especially over the last five years.

The advance of Korean fashion is attributed, in part, to Korean beauty, Kpop celebrities, Korean dramas, music, and TV shows with worldwide appeal.

With Selena Gomez, Lady Gaga, and Halsey collaborating with Kpop stars, modern South Korea has gained a massive influence on the global pop culture.

Kpop korean fashion

Korean culture, be that k-pop, beauty, or fashion is so powerful and far-reaching that there’s a unique term to describes its impact: Hallyu.

Hallyu, or the Korean Wave, cements the East Asian country’s position as a contemporary world power in fashion, beauty, and entertainment.

Brands like Soko Glam lead the Korean beauty world, while names like Bong Joon Ho, BTS, or Blackpink are at the forefront of the Korean entertainment industry.

And while Asian countries are mass exporting viral entertainment, celebrities, and beauty, Korean fashion brands are the next area worth exploring.

As Korea continues to be a leading source for the ‘Next Big Thing,’ it only makes sense that its fashion designers would become the industry’s next stars.

The growth of the Korean fashion scene is also helped by a surge in government funding and programs like ‘Concept Korea’ in recent years.

Therefore, whether it’s the latest trends or culturally-infused sartorial sense, the Korean fashion scene, rising straight out of Seoul, can no longer be ignored.

Top 28 Korean Clothing Brands

Without further ado, these are the best Korean fashion designers right now in 2021.


$ | under $50
$$ | $50–$100
$$$ | $100–$200
$$$$ | $200 or more


High-end Streetwear

HYEIN SEO Korean designer fashion brand



Hyein Seo is one of the best high-end Korean streetwear brands with a uniquely sexy edge, often associated with the Fairy Grunge clothing syle.

Hyein’s designs are the antithesis of classic Korean social ideals of conservative views and constant external validation.

The Korean label is loved and endorsed by Rihanna on Instagram.

Rihanna wearing Hyein Seo Korean street fashion brand

As Korean social ideals are rooted in Confucianism, most Koreans have a more reserved approach to fashion.

However, as Korean women break old patriarchal norms, women empowerment movements and libertarian dressing causes are catching ground fast.

With undeniably sexy and highly conceptualized pieces of couture, Hyein Seo plays a significant role in this emancipation movement.

Hyein Seo’s interpretation of the female body and dress as a form of liberation shifts how Korean women express and view the latest Korean beauty standards.


Classic Staples

ROKH Korean designer fashion


Rok Hwang is a Korean fashion designer based in London, UK.

Rok reached worldwide recognition after winning the LVHM Special Prize in 2018.

A year later, in 2019, he debuted at Paris Fashion Week.

Before launching his label, Rokh, Hwang worked under the tutelage of Phoebe Philo, who was then head of house at Céline, followed by stints with Louis Vuitton and Chloe.

Rok’s label boasts classic wardrobe staples reassembled in clever, new ways.

Also, most fashion critics feel the designer has an aesthetic clothing style that may very well fill the gap left by Phoebe Philo’s departure from ‘old Céline.’


Designer Shoes & Bags

REIKE NEN Korean designer fashion shoes and bags



Directed by designer Rei Yoon Hong Mi, Reike Nen is a Korean handbag and footwear label that offers styles that blend contemporary with classic.

Reike Nen’s designs are unique yet very simple, allowing them to go well with a wide range of looks.

Moreover, the designers’ choice of colors augments the brand’s air of delicate sophistication.


Vintage Style Clothing

EENK Korean fashion brand


Known for her love for vintage fashion, designer Hyemee Lee makes sure it shows in her clothing label EENK.

Each of Lee’s collections is deeply rooted in the classic couture and sustainability books but augmented with a modern, unexpected twist.

The brand’s designs take on influences from various past eras, resulting in multiple styles.

Lee has become a popular Korean designer by making the kind of clothes young people want to wear right now. Her clothes inspire confidence and timelessness,

shares Kwon Ji-Yong, a South Korean rapper, singer-songwriter, record producer known by his stage name G-Dragon.

The brand is also incredibly versatile. You can go in any direction with EENK pieces,

completes Lie Sang Bong, a Korean fashion designer whose creations are sported by Beyoncé, Rihanna, Lady Gaga, and Lindsay Lohan.

Hailed as one of the top designers in Korea right now, it is only a matter of time before Lee’s creations make it in way west.


Nature-inspired Designer Clothing

TIBAEG Korean clothing brand


Tibaeg is a creation of Chou Eun-ae, a South Korean up-and-coming designer.

The label’s designs remind me of some of the best Bohemian clothing brands out there.

Akin to “the way a tea bag infuses its rich flavors into the water,” Tibaeg’s garments seem permeated with bold colors and graphic prints.

I find each garment of a very delicate nature, filled with details that express “tender emotions and lots of joy.


Modern Korean Fashion

LIE COLLECTION modern Korean fashion brand


LIE Collection was born out of a shared vision of Chung Chung Lee and Nana Lee – children of renowned designer parents behind the legendary Korean fashion house Lie Sangbong.

Chung Chung Lee partnered in 2011 with sister Nana to launch the fashion label LIE Collection.

In simple terms, the Korean label creates fashion for the modern woman, be that e-girl clothing or cyberpunk fashion.

Since its launch, LIE has grown to include two free-standing stores in Korea, multiple pop-up shops throughout Asia, and a concept store in New York’s Meatpacking District.


Designer Denim

SJYP Korean fashion brand



Launched by the Korean designer duo Steve J and Yoni P in summer 2015, SJYP is a contemporary Korean fashion label that’s taking the world by storm right now.

Winner of the Style Icon Awards Asia 2016, the Korean label is known for its denim-DNA features and signature destroyed details.

Thanks to its crinkle pants and jackets and unique cut-offs in the most extravagant shades of blue denim, the brand stands out.

If you’re after some fantastic fashion discoveries, shop this label at SJYP at Ssense, Net-A-Porter, Nordstrom, Masarishop, and Farfetch.


Luxury Couture

GOEN JONG Korean fashion brand


After receiving a degree in fashion design from Paris’ prestigious Studio Berçot, Goen Jong returned to her native Korea to launch her eponymous label in 2012.

The designer’s architectural silhouette is oozing refined romanticism recognized and demanded by retailers such as Opening Ceremony and Harvey Nichols Hong Kong.

The balance between delicate and structural design makes a powerful visual impact in the dynamic movements of women’s bodies.

Goen J. is now carried by high-fashion online and offline retailers, including Net-a-Porter, Farfetch, Barneys, Selfridges, Liberty, Bergdorf Goodman, Moda Operandi, Shopbop, and Yoox.

As the 2017 SFDF Awards winner, the label is positioned as one of Korea’s moat representative fashion brands.


Androgynous Clothing

MÜNN Korean unisex clothing brand


Launched in 2013 by South Korean designer Han Hyun-min, MÜNN is an androgynous clothing label that impresses with brilliant cuts and a balanced blend of streetwear.

Some of Han Hyun-min’s most famous creations are deconstructed formal wear, such as wool and selvage suiting, and innovative pieces like his woven cape made out of men’s ties.

The autumn/winter 2020 collection was filled with detailed clothes like an oversized, asymmetrical pinstripe blazer/ coat hybrid or a long coat with a flowing scarf tail.

Every outfit carries a wide range of textures, fabrics, and accessories; yet there is a sense of intent and polished look.

For example, even when zips seemed placed in all directions – on a silver nylon jacket – the overall look resembled a perfect spacecraft retrofuturistic style.


Gender-free Japandi Style
$$$ – $$$$




Seoul-based with a perfected urban, street-inspired style, at first glance, Andersson Bell creations can be confused for a Scandinavian fashion brand.

And that’s not a bad thing at all, especially now with the growing demand for ‘Japandi’ styles.

Clean, calm, and harmonious, the blending of Japanese fashion and Scandinavian designs (hence ‘Japandi’) is increasingly sought-after.

Similarly, Andersson’s couture pieces deliver that unique Scandinavian minimalism but blend with Korean straightforwardness.

The brand incorporates elements of both cultures to create genderless clothing with timeless and eccentric silhouettes.

And, as expected from a top fashion brand, Andersson Bell is now available at top clothing stores worldwide.


Designer Day Wear
$$$ – $$$$

ROCKET X LUNCH Korean fashion brand


Rocket-x-Lunch is the epitome of effortless chic, standing out as one of the brands to not have their logo integrated into the design.

The label aims to make its name solely based on its style and is undoubtedly doing a fine job at it.

Featuring a wide selection of clothing from layered tees to leather jackets, these products are trendy pieces crafted with a quirky, irreverent touch that will stay relevant all year round.


Androgynous Clothing
$$$ – $$$$

WE11-DONE Korean fashion brand


In 2014, lifelong friends Dami Kwon (G-Dragon’s sister) and Jessica Jung founded Rare Market, a concept store that unearths Korean labels and cult overseas gems under the radar.

The duo went on to launch WE11DONE (pronounced “well done”), known for its androgynous, distinct, and elevated pieces that weave references from the aughts, reimagined for today.

Expect cool-girl styles in inventive silhouettes that convey an understated sophistication.


Maximalist Clothing
$$ – $$$$

FLEAMADONNA Korean clothing brand


Fleamadonna is an excellent brand for Korean fashion trendy pieces inspired straight from the runway.

The brand’s designer speaks of the Fleamadonna as a girl who is never afraid to try and experiment with new designs, textures, and colors.

I find the label ideal for those looking to invest in unique pieces to add to your closet.


Sustainable Designer Clothing
$$ – $$$$

WNDERKAMMER sustainable Korean fashion brand


Founded in 2010 by Hye Young Shin, Wnderkammer is an independent Korean designer label that creates closet staples with a sustainable fashion twist.

Made from organic and natural fabrics, Wnderkammer pieces have an eco-friendly take on women’s wear.

The elevated outside-the-box designs create a subtle and charismatic vibe, reflected by minimalist silhouettes and clean details.


$$ – $$$$

NOHANT Korean streetwear


A mash-up of collegiate prep and streetwear, Nohant‘s specialty lies in its signature Lonely/Lovely sweatshirts (so loved by model Barbara Palvin) and Université de Nohant hoodies.

The brand is also famous for its casual rugby-striped tees, checked dusters over slouchy denim, and sweatsuits topped with varsity jackets.

You can shop the brand directly or browse for it at the W Concept store.


$$ – $$$$

13 Month Korean fashion label


According to the founders, the reason behind the label, 13 Month, is a shared ambition “to launch something that does not exist,” just like the 13th month of the year.

Instead of returning to January from December, the creators hope to grow further from a place most people call “the end.”

Thus, the brand’s name symbolizes further growth and continuous development, and the creations are just that – figments of imagination turned into reality.

Highly recommended, this is a brand I love and wear myself.


$$ – $$$$

IISE Korean fashion brand


IISE stands out by infusing streetwear fashion with unique elements of Korean culture.

As a result, the brand’s designs have a relaxed and modern look, blending timeless cuts with practical functionality.

IISE has everything from sweats and tees to accessories, even clothing for petit silhouettes.

There’s also an ethical side to this Korean label.

The designer uses local fabrics and eco-conscious manufacturing techniques to remind the strength of Korean culture.

And to top it up, IISE blurs the line between genders with its gender-neutral clothing collections, somehow uncommon in traditional Korean culture.


$$ – $$$$

CHARM'S Streetwear Korean fashion brand


If bold and grunge chic is your aesthetic, then Charm’s is a Korean fashion brand to shop for.

The brand fuels fun and loud silhouettes, best known for a unique urban streetwear style loved by Kpop royalty.

Charm’s has sportswear capsule collaborations with Key from boy band Shinee and Irene Kim as well.


$$ – $$$$

CHANCECHANCE Korean streetwear brand



Launched by Kim Chan in 2013, CHANCECHANCE deftly blends streetwear, punk, and a hint of a dandy.

Not yet known in Europe or the US, the Korean designer is endorsed by Korean influencers, including boy band BTS.

Chan’s collection stands out via its colorful and multitextured technical fabrics.

Expect high-waisted punk trousers, oversized peach blazers, matching shirts, checkered skinny trousers and vests, lots of vests.

And yet, everything in Kim Chan’s collections can be incorporated into everyday wardrobes.


Luxury Couture
$$ – $$$$

MINJUKIM Korean designer fashion brand


If you watch the ‘Next in Fashion’ series on Netflix, you’re probably familiar with the bold and playful aesthetics of Minju Kim’s namesake label.

As the winner of Netflix’s reality competition series Next in Fashion, designer Minju Kim had a chance to introduce her eponymous brand to a global market, including the opportunity to be stocked on NET-A-PORTER.

Kim, who has created world tour costumes for the boy band BTS, brings a unique sense of playfulness and joy to her couture designs.

The brand’s unique creations are “forward-thinking, and yet super feminine.”

Kim is also famous for creating couture for members of BTS.

The designer doesn’t copy trendy currents in the industry but instead uses nature’s ever-changing facet – at a micro and macro level – to drive her collections.

In bright colors and prints, Kim’s designs will make you feel like you’re living in the fairytale world.


Premium Women’s Clothing
$ – $$$$

STYLENANDA Korean fashion brand


Stylenanda is a trendy clothing brand in Korea.

While the company only offers Korean fashion for women, it has an English website and international shipping.

The site hosts a large variety of apparel from its brand, with the cheapest product starting at a bit under $20.

While most clothes in the store are pretty affordable, Stylenanda has a premium range as well, with prices going up to $400.


Designer Casual Wear
$$ – $$$

KYE Korean fashion brand


If you have not heard of this brand, it’s because it is not too popular in some parts of the world, not yet.

More popular in the US, KYE has showcased designs at New York Fashion Week in the past.

KYE is a label for fashion lovers that love to look well put together without sacrificing comfort.

And, if United States celebrities like Rihanna and Kylie Jenner love the brand, I guess you too can trust this Korean fashion brand.


Women’s Casual & Formal Wear
$ – $$$

DABAGIRL Korean fashion brand


As the name suggests, Dabagirl is another Korean clothing brand aimed at women’s fashion.

Dabagirl’s own clothing line is also available on the site among many other Korean.

Similarly, you can also find Dabagirl clothing on other Korean clothing websites.

The site has an English version; it is easy to browse, shop and delivers worldwide.

Although Dabagirl does only offer women’s fashion, they do also provide accessories to complete the outfits.

They offer everything from handbags to jewelry and other accessories. You can easily purchase a complete outfit here if that’s what you are looking for!

Price-wise, Dabagirl is one of the more expensive Korean clothing brands.


Versatile Korean Clothing
$ – $$$

BEYOND CLOSET Korean clothing brand


A creation Tae Yong, the concept of Beyond Closet is true to the brand name; to offer a selection of pieces beyond just clothes that hang in the wardrobe.

This varsity-inspired Korean clothing label celebrates individuality and style, offering trendy pieces that mix high school preppiness and funky streetwear.

Beyond Closet is all about creating comfortable and easy styling pieces, from check shirts to graphic knits and sweaters.


Affordable Basics
$ – $$$

JUSTONE Korean clothing brand


Justone is a Korean label targeting a more elegant look.

Justone runs a dedicated fashion line that can be found along with other great Korean online stores, such as Yessstyle.

Despite the intentional approach, Justone’s online store offers affordable clothing collections where you can find shirts under $20.

The label also offers some rather pricy collections; however, in my experience, the quality is high, and the extra cost is always worth it.


Aesthetic Clothing
$ – $$

CHUU korean fashion brand on online store


Chuu is a womenswear brand famous in Korea for its high-quality, super skinny jeans, and aesthetic clothing.

The brand’s pants are so popular that buyers call them -5kg jeans (apparently as wearing them makes you look super skinny).

Apart from -5kg jeans, Chuu has a variety of clothing hard to find anywhere else.

The online store offers all kinds of fashion for women, from tops and pants all the way to phone cases.

However, Chuu has limited edition goods creating in collaboration with Asian celebrities that sell exceptionally well.

The pricing is slightly higher than the prices you might get in shopping malls such as Yesstyle and Kooding.


$ – $$

KORE LIMITED Korean streetwear fashion brand


Kore Limited is a Korean streetwear brand that has reached popularity in recent years.

Many Korean celebrities are wearing their clothing and the label is getting more popular by the day.

Kore Limited is one of the few popular Korean clothing brands that cater to women, men, and children.

However, since Kore Limited is a pure streetwear label, they offer just street-style clothing.

Assuming that street fashion isn’t your thing, I still recommend you check them out as I am sure you’ll love their unique pieces and iconic designs.

The brand launches fashion catalogs every season, each containing unique designs and limited editions.

Compared to the other Korean online clothing stores on this list, Kore Limited is more pricey.

And, since it offers only its designs, the label is seen as a premium brand, with top-quality clothing.


$ – $$

The Bald Tige Korean fashion brands


The Bald Tiger is one of the emerging Korean affordable streetwear brands with a unique twist to Korean fashion.

The label is Loved by Jessica Jung – a Korean-American singer, songwriter, actress, and former member of the South Korean girl group, Girls’ Generation.

Somewhat similar to Kore Limited in style and concept, The Bald Tiger excels with different execution.

For once, The Bald Tiger clothing infuses American and Korean streetwear elements into each piece of clothing.

Blends of Korean tigers and yin and yang symbols, American flags, and eagles join forces to create recognizable yet unique designs that’ll help you stand out immediately.

While The Bald Tiger offers clothing for all people, its catalog is quite limited as it sells only its brand.

Best 9 Korean Fashion Online Stores (International Shipping)

Knowing where to purchase Korean clothing can be challenging, especially if you don’t live in Korea.

In this section, I’ve curated some of the best Korean fashion online stores right now, that have websites in the English language and ship worldwide.


Korean Designer Clothing
$$ – $$$$

W CONCEPT Korean online fashion store


W Concept is one of the biggest fashion websites in South Korea – if not in the top three online clothing stores in the country right now.

W Concept has Korean and non-Korean brands, and you will be hard-pressed to find an online store with a broader clothing variety.

The online store is split into two sections, Korean and US.

While the U.S version of the website features different appeal styles relevant to American trends and shoppers, you can always switch to Korean brands using the menu bar.

And, to top it up, W Concept offers not just fashion but also beauty products from famous Korean cosmetic brands such as COSRX and Hera.


Biggest Korean Department Store
$ – $$$$

Sours: https://thevou.com/fashion/korean-fashion/

Aesthetic outfits korean

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BACK TO SCHOOL OUTFITS🏫 - Casual \u0026 affordable Korean Style Lookbook 🎒 (feat. K-drama 'Nevertheless')

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