71 74 dodge charger

71 74 dodge charger DEFAULT
 Dodge Charger rear quarter

The third-generation Dodge Charger deserves credit for its unusual wedge-shaped styling. This is arguably the last time in the s that the Chrysler Corporation tried to be different rather than slavishly copy its Big Two competition.

 Dodge Charger ad

Chrysler also deserves credit for deviating from the usual way American automakers structured their mid-sized lineups. Whereas most of the two-door models produced by General Motors and Ford shared sheetmetal with sedans and wagons, for Chrysler gave all of its two-door models a distinct set of clothes. Plymouth still referred to its complete lineup as Satellites, but the Charger supplanted the Coronet&#;s coupes and hardtops (convertibles were discontinued after ).

When the newest Charger was introduced, Car and Driver magazine () lauded Chrysler designers for coming up with &#;a car that retained some of its sporting flair but was not wild enough to turn off middle-aged, middle of the road, middle Americans. In other words a compromise between a Charger/ Pontiac Grand Prix/Chevrolet Monte Car­lo-type car and a plain Jane business coupe or 2-door sedan.&#;

Car and Driver&#;s assessment turned out to be overly optimistic. Charger sales &#; much like those for the automaker&#;s entire mid-sized car line &#; were mediocre. By Chrysler&#;s market share in the mid-sized field fell to 11 percent. That was half of what it had been in the glory days of

What went wrong? We will delve into that question in a moment, but first some background.

Chrysler tries to regain altitude in a key market

Chrysler&#;s redesign was presumably intended to revive the automaker&#;s traditionally strong sales in the mid-sized field. In the lates the Plymouth and Dodge together typically outsold Ford&#;s mid-sized offerings. A big reason why was the strength of Chrysler&#;s sporty models in general &#; and the Charger in particular.

In the Charger sold around 90, units annually, which even surpassed the Pontiac GTO. But then in the so-called &#;muscle car&#; market collapsed, due to a recession as well as rising insurance rates. Charger production dropped by 45 percent to under 50, units. That translated into a percent fall for Chrysler&#;s entire line of mid-sized cars.

 mid-sized field production by automaker

In contrast, output for GM&#;s mid-sized cars was up 9 percent and Ford grew by 6 percent in GM benefitted from the expanded use of its two-door notchback body style. For only Pontiac had offered it on the Grand Prix, but for the notchback was also used on the Monte Carlo and the Oldsmobile Cutlass Supreme. Meanwhile, Ford&#;s sales increase was apparently driven by a well-received reskinning of the Fairlane/Torino.

Chrysler&#;s redesign saw decreased sales, but at least it was the smallest loss of the Big Four automakers. Chrysler&#;s mid-sized market share inched up from 14 to 16 percent.

 mid-sized field market share

One might point to this market-share increase as evidence that the mid-sized Chryslers were successful. However, that wasn&#;t much of a bump given that Chrysler was the only automaker with an all-new body (and didn&#;t suffer from a United Auto Workers strike like GM did). Nor did Chrysler&#;s new B-Body cars come anywhere near their market share peak of 23 percent in

 Dodge Charger lineup

Perhaps the worst indignity of all was that after only one year, Chrysler was overshadowed by Ford&#;s new mid-sized cars. The Torino and Mercury Montego sported &#;fuselage&#; styling vaguely similar to Chrysler&#;s but with a brougham treatment. Output increased by a whopping 65 percent, which elevated Ford&#;s market share from 20 to 26 percent. That mostly came at the expense of Chrysler, whose market share fell to a dismal percent.

Mid-sized car buyers turn away from sporty coupes

Arguably the biggest factor that hurt Charger sales in was a shift in buyer interest from sporty to luxury coupes. This can most obviously be seen in the soaring sales of the Chevrolet Monte Carlo. Output almost reached , units in the nameplate&#;s introductory year of That represented 26 percent of Chevrolet&#;s total mid-sized production. By the Monte Carlo hit , units, which was 46 percent of total mid-sized production.

Meanwhile, in the Chevelle SS generated 63, units. By , the Chevelle&#;s then top-of-line sporty model, the Laguna S-3, only saw 22, copies leave the factory.

 Dodge Charger Super Bee

You can see a similar shift in the Charger&#;s production mix. Whereas in the luxurious SE model made up only 19 percent of the nameplate&#;s output, by it had increased to 56 percent. Meanwhile, the high-performance Super Bee and R/T models generated a meager 8, units in By these models had long since been replaced by a Rallye package whose production figures were not broken out.

The SE pretty much saved the third-generation Charger. However, the Satellite&#;s two-door models slightly outsold the Charger from even though its top-of-line Sebring Plus had more of a sporty than a luxury sensibility. Perhaps the Plymouth&#;s more conventional styling was a better fit with the mid-sized market than the Charger&#;s.

Also see &#; Chrysler: An Exner idea fumbled again&#;

The sales of Dodge and Plymouth&#;s sedans and wagons had a somewhat different pattern. Each brand traded off the lead between and Add all mid-sized body styles together and Plymouth led Dodge from roughly 11, units in to 25, in This was noteworthy because Dodge had consistently outsold Plymouth during the second-half of the s.

 Chrysler Corp. mid-sized production

For the Charger is gingerly changed

For the model year Chrysler attempted to regain its momentum with reskinned Satellite two-door models and more evolutionary changes for the Charger. Designers seemed hesitant to change the basic Charger look but clearly wanted to tone it down. The most noteworthy revision was a more conventional rear-quarter window. This allowed the SE to offer a much better-proportioned vinyl roof treatment.

 Dodge Charger SE

The changes paid off. Thanks largely to the SE, Charger production shot up 58 percent. However, the Satellite two-door models did even better. They almost hit , units &#; around 20, more than the Charger. Chrysler&#;s mid-sized market share went up by percent, and it came mostly out of Ford&#;s hide. But then GM&#;s all-new mid-sized cars added percent in market share, thereby capturing over 60 percent of the field.

Also see &#; Plymouth Barracuda should have been like an Australian Valiant Charger&#;

Let&#;s step back for a moment and reflect on the basic dynamics of the mid-sized market. In total production almost reached 3 million cars. GM racked up a record million units. Ford also hit a record: , Torinos and Montegos. Chrysler&#;s , units were the highest that the automaker had yet achieved in the s but well below its peak of , cars. Bringing up the rear was American Motors, whose output was under , units &#; far below the , Classics and Ambassadors it produced in

The Charger was hardly a commercial failure, but it also didn&#;t help return Chrysler to its former glory in the mid-sized field.

For Chrysler plays follow the leader

Chrysler abandoned its experimental ways and slavishly copied the Big Two when its mid-sized cars were reskinned in The Satellite and Coronet were given conservative-looking two-door models and the Charger became a badge-engineered version of the automaker&#;s new personal coupe, the Chrysler Cordoba. The Cordoba, in turn, looked like a less flamboyant Chevrolet Monte Carlo.

 Dodge Coronet 2-door hardtop

In Cordoba output reached , units, which was a good 35, units higher than either the Plymouth or Dodge mid-sized lines. This bumped the automaker&#;s market share back up to 18 percent &#; although it would fall to 12 percent in when GM captured 68 percent of the mid-sized field.

 Dodge Charger SE

The Charger was left in the dust. For production dropped by 52 percent to under 31, units. The car wasn&#;t given enough distinctive sheetmetal to develop its own niche. At the same time, the styling was so different from previous Chargers that the name no longer fit. Chrysler milked what sales it could from the Charger until the nameplate was discontinued in in favor of the somewhat better-differentiated Magnum XE. Even that proved to be too little, too late.

So what lessons can we draw from the Charger? It was too exotic-looking to replace the bread-and-butter Coronet two-door models. And while the wedge shape was admirably different, it tilted too much toward the boy racer look. A more understated grand touring vibe might have played at least somewhat better.

All that said, in the end what Chrysler most needed was a luxury coupe. The Cordoba showed that the B-Body was flexible enough to be used for luxury and sporty variants. Alas, when the models were being planned, Chrysler management&#;s head was still stuck in the s, when muscle and pony cars were king.


Production and market share figures were calculated from the auto editors of Consumer Guide (, ), Flammang and Kowalke (), and Gunnell ().

Share your reactions to this post with a comment below or a note to the editor.


Encyclopedia of American Cars

  • Auto editors of Consumer Guide; ,  Encyclopedia of American Cars. Publications International, Lincolnwood, IL.
  • Car and Driver; &#; Dodge Charger SE: By far and away it&#;s &#;s best styled new car.&#; Posted March; accessed May 4,
  • Flammang, James M. and Ron Kowalke;  Standard Catalog of American Cars, . Third Ed. Krause Publications, Iola, WI.
  • Gunnell, John;  Standard Catalog of American Cars, Revised 4th Ed. Krause Publications, Iola, WI.


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Dodge Charger ()

American specialty car model by Dodge

For the full series, see Dodge Charger.

Motor vehicle

The Dodge Charger () also known as Dodge Charger (B-body) is a mid-sizeautomobile that was produced by Dodge from to , and was based on the Chrysler B platform.


Dodge Charger II Show Car

During the earlys, automakers were exploring new ideas in the personal luxury and specialty car segments. Chrysler, slow to enter the specialty car market, selected their Dodge Division to enter the marketplace with a mid-size B-bodied sporty car to fit between the "pony car" Ford Mustang and "personal luxury" Ford Thunderbird.[1] The intention was to create a fastback look while sharing as much existing company hardware as possible.[1] utilizing lessons learned from the luxury coupe Chrysler

The Coronet-based Charger that resulted[2] was introduced in mid-season of the model year in response to the Rambler Marlin, Ford Mustang, and Plymouth Barracuda. Style-wise it was generally a departure from the Dodge's mainstream cars.[3] The Marlin, along with the Charger that arrived during the model year, were two cars which set a new standard for radical fastback design in American mid-size automobiles.[4] According to Richard M. Langworth, "because it was an intermediate like the Rambler Marlin, the Charger could have been an aesthetic disaster, but long side windows prevented its sweeping roof from looking too heavy."[5]

Burt Bouwkamp, Chief Engineer for Dodge during the s and one of the men behind the Charger, related his experience during a speech in July

Lynn Townsend was at odds with the Dodge Dealers and wanted to do something to please them. So in he asked me to come to his office - for the second time. He noted that one of the Dodge Dealer Council requests was for a Barracuda type vehicle. The overall dealer product recommendation theme was the same - we want what Plymouth has. The specific request for a Mustang type vehicle was not as controversial to Lynn. His direction to me was to give them a specialty car but he said 'for God's sake don't make it a derivative of the Barracuda': i.e. don't make it a Barracuda competitor.

So the Charger was born.

"We built a Charger 'idea' car which we displayed at auto shows in to stimulate market interest in the concept. It was the approved design but we told the press and auto show attendees that it was just an "idea" and that we would build it if they liked it. It was pre-ordained that they would like it." [6]

First generation[edit]

Motor vehicle


The Charger made its debut in mid Sharing its chassis and front-end sheet-metal with the mid-sized Coronet, the Charger was positioned to take on AMC’s conceptually similar Rambler Marlin.[1] It was better looking, but somewhat more expensive, $2, to $3, ($22, in dollars [7]) to ($24, in dollars [7]).[8]

Significantly, the Charger's interior was different from all other cars, with a full-length center console and "all bucket seating" front and rear, inspired by the Chrysler Also an innovation, the rear's pseudo-buckets could be folded down to create interior space accessible via the enormous rear hatch.[9] The Charger wasn't intended to compete head-to-head in performancy with pony cars, but was available with Chrysler's famed Hemi V8.[9]

On January 1, , viewers of the Rose Bowl were first introduced to the new "Leader of the Dodge Rebellion", the Charger. The Charger's debut also followed by a half model year the introduction of a new street version of the &#;cu&#;in (&#;L) Chrysler Hemi engine. With the Charger, Dodge had a new model to build a performance image to go along with this engine.

Designed by Carl "CAM" Cameron, the Charger introduced a fastback roofline and pot-metal "electric shaver" grille, complete with fully rotating headlights, a feature not seen on a Chrysler product since the DeSoto. In the rear the fastback design ended over a full-width six-lamp taillight with chromed "CHARGER" lettering.

Charger instrument panel

Inside, the standard Charger featured a simulated wood-grain steering wheel, four individual bucket seats with a full-length console from front to rear. The rear seats and rear center armrest pad also folded forward while the trunk divider dropped back, which allowed for generous cargo room.[10] Numerous interior features were exclusive to the Charger including door panels, courtesy lights, as well as premium trim and vinyl upholstery. The instrument panel did not use regular bulbs to light the gauges, but rather electroluminescence lit the four chrome-ringed circular dash pods, needles, radio, shifter-position indicator in the console, as well as clock and air conditioning controls if equipped. The dash housed a 0 to rpm tachometer, a 0 to &#;mph (&#;km/h) speedometer, as well as alternator, fuel, and temperature gauges as standard equipment.[10]

Engine selections consisted of only V8s. transmissions included a three-speed steering-column mounted manual with the base engine, a console mounted four-speed manual, or three-speed automatic. In , four engines were offered: the base-model &#;cu&#;in (&#;L) 2-barrel, the &#;cu&#;in (&#;L) 2-barrel, the &#;cu&#;in (&#;L) 4-barrel, and the new Street Hemi. Only Chargers were built with the [11]

Total production in came to 37, units for the mid-model year introduction.

Charger NASCAR Spoiler

In , Dodge took the Charger into NASCAR in hopes that the fastback would make their car a winner on the high-banks. However the car proved difficult to handle on the faster tracks because its body generated lift. Drivers would later claim that "it was like driving on ice." To solve this problem Dodge installed a small lip spoiler on the trunk lid that improved traction at speeds above &#;mph (&#;km/h). This was made a dealer-installed option in late and in because of NASCAR rules, making the '66 Charger the first U.S. production vehicle to offer a spoiler. (Small quarter panel extensions were added in ) The addition of the spoiler helped David Pearson, driving the #6 Cotton Owens-prepared Dodge cars, to win the NASCAR Grand National championship in with 15 first-place finishes, though only one, the Capital City in Richmond, VA, was achieved using the Charger[12]


The model year Charger received minor changes. Outside, new fender-mounted turn signals were introduced and this would serve as the main external identifier between a and Charger. A vinyl roof became available. Inside, the full length console was eliminated to satisfy customer complaints about the difficulty for entry and exit from the back seats. It was replaced with a regular sized console. Bucket seats were standard, but a folding armrest/seat and column shifter was an option allowing three people to sit up front.

The "Magnum" was added and the &#;cu&#;in (&#;L) V8 was replaced by a &#;cu&#;in (&#;L) engine. The was rated at &#;bhp (&#;kW) with a single 4-barrel carburetor. The two-barrel "LA" Chrysler LA engine was now the base engine with wedge-shaped combustion chambers, unlike the previous polyspherical (or "poly") design, it was rated at &#;bhp (&#;kW). The 4-barrel rated at &#;bhp (&#;kW) and the Street Hemi rated at &#;bhp (&#;kW) remained as options. A mere Chargers were built with the engines in , 58 cars were built with a four speed transmission and 59 cars were built with the automatic transmission. The R/T package was also introduced in

Sales of the Chargers dropped to half of the previous introductory half-year with a total of 15, units.[13] According to automotive historian Patrick Foster, both the AMC Marlin and the very similar looking first generation Dodge Charger "flopped on the market as sporty car buyers were showing their preference for compact pony cars."[14]

Second generation[edit]

Motor vehicle

Second generation
Dodge Charger R-T (Gibeau Orange Julep).JPG

Dodge Charger R-T

AssemblyUnited States: Detroit, Michigan
Hamtramck, Michigan
Los Angeles, California
St. Louis, Missouri
Body&#;style2-door hardtop
RelatedDodge Coronet
Plymouth Belvedere
Plymouth Satellite
Plymouth GTX
Plymouth Road Runner
Engine&#;cu&#;in (&#;L) 1bbl I6
&#;cu&#;in (&#;L) 2bbl LAV8
&#;cu&#;in (&#;L) 2bbl B V8
&#;cu&#;in (&#;L) 4bbl B V8
&#;cu&#;in (&#;L) 2×4bbl Hemi V8
&#;cu&#;in (&#;L) 4bbl RB V8
&#;cu&#;in (&#;L) 2×3 RB ()
TransmissionA 3-speed automatic
A 3-speed automatic
A 3-speed manual
A 4-speed manual
Wheelbase&#;in (3,&#;mm)
Length&#;in (5,&#;mm) ()
&#;in (5,&#;mm) ()
Width&#;in (1,&#;mm) ()
&#;in (1,&#;mm) ()
Height&#;in (1,&#;mm) ()
&#;in (1,&#;mm) ()


The entire B-body lineup for the model year was redesigned and the Charger was further differentiated from the Dodge Coronet models. Less upscale than the first generation, the new model featured coke bottle styling by Richard Sias, with curves around the front fenders and rear quarter panels. Front and rear end sheet metal was designed by Harvey J. Winn. The rear end featured a "kick up" spoiler appearance, inspired by Group 7 racing vehicles. The fastback roof was gone, in favor of a "flying buttress" similar to that of the Pontiac GTO. The Charger retained its full-width hidden headlight grille, but a vacuum operated cover replaced the electric motor rotating headlights. The previous full-width taillights were replaced with dual circular units at the direction of Styling Vice President, Elwood P. Engel. Dual scallops were added to the doors and hood.

Inside, numerous "downscalings" were evident. A conventional fixed rear bench seat replaced the folding bucket seat design. The conventional trunk area included a vinyl mat, rather than the previous model's carpeted cargo area. The center console in the front remained, but there was no center armrest. The tachometer was now optional instead of standard and the electroluminescent gauges disappeared in favor of a conventional design.

Even the model's engine options ended up reduced midyear, when the standard &#;cu&#;in (&#;L) 2-bbl V8, was replaced with Chrysler's basic &#;cu&#;in (&#;L) slant-six.[15] The and remained unchanged.


A new high-performance package was added, the R/T ("Road/Track", not to be confused with the then highly influential automobile magazine Road & Track). The R/T came standard with the previous year's "Magnum", with the Hemi optional. With either, the Charger had evolved into possibly the top Chrysler-made muscle car.[9]

In , Chrysler Corporation began an ad campaign featuring a cartoon bee with an engine on its back promoting models called the "Scat Pack". The Coronet R/T, Super Bee, Dart GTS, and Charger R/T received bumble-bee stripes (of two thin stripes framing two thick ones). The stripes were standard on the R/Ts and came in red, white, or black, but could be deleted at no extra cost.

The film Bullitt helped popularize the Charger R/T for its notable car chase sequence alongside the titular character's Ford Mustang GT through the streets of San Francisco, which has been regarded as one of the most influential car chase scenes in movie history. In the film, a black Charger R/T is chased by Steve McQueen's Ford Mustang GT, jumping on the San Francisco slopes.[16][17] The model year Charger sales increased to 96,, including over 17, Charger R/Ts.


The model year brought few modifications. Exterior changes included a new grille with a center divider and new longitudinal taillights, both designed by Harvey J. Winn. A new trim line called the Special Edition (SE) was added. This could be available by itself or together with the R/T, thus making an R/T-SE. The SE added leather inserts to the front seats only, chrome rocker moldings, a wood grain steering wheel, and wood grain inserts on the instrument panel. A sunroof was added to the option list, but was ordered on only Chargers. The bumble bee stripes returned as well, but were changed slightly. Instead of four stripes, it now consisted of a wide stripe framed by two smaller stripes. In the middle of the stripe, an R/T cutout was placed. If the stripe was deleted, a metal R/T emblem was placed where the R/T cutout was. Total production was around 89, units.

There were two different engines available for the model year: 2-barrel and 4-barrel. The 2-barrel was rated at &#;hp. The four barrel engine was rated at &#;hp and was identified on the air cleaner as " / FOUR BARREL". The hp engine was unique to the Charger model in While this engine was available with an un-silenced air cleaner option, it differed internally from the hp "Magnum". Differences between the hp 4-barrel and hp magnum were mostly internal. Both versions used the Carter AVS carb and the larger exhaust manifolds from the Magnum engines, but the Magnum had a windage tray in the oil pan, a different camshaft profile, and different valve springs. In the B-series engines were all painted Chrysler Engine Turquoise with the exception of the 4-barrel four speed and Magnum engines which were painted Chrysler "High-Performance Orange". As usual, the Hemi was painted "Street Hemi Orange". The Magnum motor was used in Road Runners and Super Bees, but did not appear in a Charger body until

The television series The Dukes of Hazzard (–) featured an orange Charger that was named The General Lee. "The General" sported the Confederate battle flag painted on the roof and the words "GENERAL LEE" over each door. The windows were always open, as the doors were supposedly welded shut for racing, and the actors would do a window slide to get in and out. The number "01" is painted on both doors. Also, when the horn button was pressed, it played the first 12 notes from the de factoConfederate States anthem "Dixie". The car performed spectacular jumps in almost every episode, and the show's popularity produced consumer interest in the car.

Charger [edit]

In , the NASCAR inspired Charger R/T failed to beat the Ford cars (the Ford Torino Talladega and the Mercury Cyclone Spoiler II) on the high-banks oval-tracks. Wind tunnel tests showed the tunneled rear window caused lift and the gaping mouth induced drag. As a result, Dodge made the rear window flush with the rest of the roof and put a Coronet grille in the front.

The original Charger prototype was a Charger R/T with a Hemi and automatic transmission. The prototype was painted in B5 Blue with a white stripe, as well as a white interior. The Charger was one of three models introduced in September Standard engine was the Magnum, but factory literature claims the Hemi was standard. The Charger had the Torqueflite standard and the same equipment standard as the R/T.

A total of Charger s were made, of which only 67 had the Hemi engine; 27 with a 4-speed and 40 with an automatic transmission.

Charger Daytona[edit]

Main article: Dodge Charger Daytona

Dodge was not satisfied with the results of the Charger The car was not enough to beat the other aerocars on the NASCAR circuit. After months of research and development, including at the aftermarket shop, Creative Industries, the Charger Daytona was introduced on April 13, It quickly received over 1, orders.

Chrysler made many attempts at improving the aerodynamics of the by adding noses rumored to be up to 23&#;in (&#;mm) long. The Charger Daytona finally received an 18&#;in (&#;mm) nose. The full size Charger Daytona was tested with an 18&#;in (&#;mm) nose at the Lockheed-Martin Georgia facility. The test was a success and the project was greenlighted. The nose piece was only part of the innovation. The Charger Daytona also received a 23&#;in (&#;mm) tall wing in rear. This wing was bolted through the rear quarter panels and into the rear subframe. Although proven to be less effective than shorter wing designs, the engineer responsible for the development of the wing, John Pointer, chose the tall design so the wing would be in "clean air" to help increase the car's overall speed. That the tall wing prevents interference with operation of the trunk lid can be considered a fortunate coincidence.[18] The tall wing also helped out in another unintended way, by giving the car directional stability due to its deeply splinted sides.

The Charger Daytona engineering model was tested on the Chelsea, Michigan Chrysler Proving Grounds on July 20, Driven by Charlie Glotzbach and Buddy Baker, it was clocked at &#;mph (&#;km/h) with a small 4-bbl. carb. The Charger Daytona's nose made 1, pounds of downforce and the wing made pounds of downforce. The Dodge styling department wanted to make changes to the Charger Daytona as soon as they saw it, but was told by Bob McCurry to back off; he wanted function over finesse.

The Charger Daytona introduced to the public had a fiberglass nose without real headlamps and a wing without streamlined fairings. The media and public loved the car, but were mystified by the reverse scoops on the front fenders. The PR representatives claimed it was for tire clearance. Actually, they reduced drag 3%.

The Charger Daytona came standard with the Magnum Engine with &#;hp (&#;kW) and &#;lb⋅ft (&#;N⋅m) of torque, A Torqueflite Automatic Transmission, and a Case 8 3/4 Chrysler Differential. Optional was the Hemi with &#;hp (&#;kW) and &#;lb⋅ft (&#;N⋅m). The Hemi was also available with the no cost option of the A 4-Speed Manual. Only Charger Daytona's were produced as U.S. cars. (An additional 40 were for Canada), Of the U.S. cars produced, were Magnum, 4-Speed and Torqueflite; 70 were Hemi power, 22 4-Speed and 48 Torqueflite.

In the end, the Daytona was brought down by the decision to make the Plymouth Superbird the only Chrysler winged car for the model year. While Daytonas were raced through the season, only one Daytona was raced until (in the Daytona ) when NASCAR decreed that engine displacement of wing cars would be limited to &#;cu&#;in (&#;L). That particular car, driven by Dick Brooks, finished in seventh place. The very first Charger Daytona was a hand build by the Chrysler engineers and was on display at the World fair in New York. After the fair ended the car went via a Dodge dealer lottery to a Dodge dealer in Kingston, Ontario, Canada. This is documented by Chrysler.


The Charger was changed slightly for the model year. This was the last year of the 2nd generation Charger and featured a large wraparound chrome bumper and the grille was no longer divided in the middle. New electric headlight doors replaced the old vacuum style. The taillights were similar to those used in 69, but and R/T models came with a new more attractive taillight panel. On the R/T, new rear-facing scoops with the R/T logo were mounted on the front doors, over the door scallops. A new or HEMI hood cutout made the option list for this year only.

Dodge painted the hood scallop inserts black and put the silver engine callouts on top. New "High Impact" colors were given names, such as "Top Banana", and "Panther Pink".[19]

Interior changes included new high-back bucket seats, the door panels were also revised and the map pockets were now optional instead of standard. The ignition was moved from the dash to the steering column (as with all Chrysler products this year), and the glove box was now hinged at the bottom instead of the top as in – The SE "Special Edition" trim option added luxury features and was available in as the SE and R/T SE models. The all new pistol grip shifter was introduced, along with a bench front seat, a first for the Charger since its debut.

A new engine option made the Charger's list for the first time, the Six Pack. With three two-barrel carburetors and a rating of &#;hp (&#;kW), it was one of the most exotic setups since the cross-ram Max Wedge engines of the early s. The Six Pack was previously used on the mid-year Dodge Super Bee and Plymouth Road Runner. Despite this new engine, production slipped again to 46, mainly due to the new E-bodyDodge Challenger pony car, as well as rapidly increasing automobile insurance rates. In the NASCAR season, the Charger had ten wins, more than any other car, including the Charger Daytonas and Plymouth Superbirds, thus giving Bobby Isaac the Grand National Championship. Buddy Baker, driving the blue #88 Engineering Daytona, was the first and only legal car to run over &#;mph in That record lasted for over 13 years.

Third generation[edit]

Motor vehicle


The third generation Charger made its debut for the model year, with all new "fuselage" sheetmetal and a new split grille. The interiors were like those of the E-body and were now shared by the Plymouth B-body, the Plymouth Satellite Sebring and Road Runner. The hidden headlights were now optional. A rear spoiler and a "Ramcharger" hood were new options. This hood featured a pop-up scoop mounted above the air cleaner controlled by a vacuum switch under the dash. On Plymouth Road Runners it was called the "Air Grabber" hood, and it was previously used on the Coronet R/T and Super Bee.

Dodge also merged its Coronet and Charger lines. From , all four-door B-bodies were badged as Coronets and all two-door B-bodies as Chargers. Thus for one year only, the Super Bee became part of the Charger lineup, after which it was discontinued. From to , Charger models used the Coronet's VIN prefix of "W".

Several other models were carried over from , including the , R/T, and SE. Sales of the R/T declined due in part to higher insurance costs and gasoline prices. A total of 63 Hemi RTs were built that year, marking its last appearance in any production car, and 2, with other engines. The model year was also the last for the Six-Pack engine, which could still be mated to a 4-speed manual transmission with an optional Hurst shifter, as well as the automatic. In the Super Bee's final year, the became a $44 option over the standard, low-compression .

The "Hi-Impact" colors were discontinued after the model year; with a only "Citron Yella".


The Charger introduced a new "Rallye" option to replace the R/T version. The SE was differentiated from other Chargers by a unique formal roof treatment and hidden headlights. The engine was replaced with a lower compression 4-barrel , while the engine was rated at a more realistic &#;hp (&#;kW; &#;PS) net instead of the previous &#;hp (&#;kW; &#;PS) gross. Also beginning in , all engines featured hardened valve seats to permit the use of regular leaded or unleaded gasoline rather than leaded premium fuel as in past years due to tighter emissions regulations. Though the +6 (designating a triple 2-barrel carb setup and &#;bhp (&#;kW; &#;PS) was listed in the early sales literature, it was found in the August testing that this engine would not meet the new and more stringent emissions laws, although some early Dodge literature (August press) stated that this engine was available for , and a few (six is the accepted number) factory installed six-pack Chargers were built, the engine was dropped out of production by September The optional Pistol-Grip 4-speed Hurstmanual shifter could be coupled to the , , and Magnum engines. The Ramcharger hood scoop was discontinued, as well as optional lower geared performance rear axle ratios and extra heavy duty suspensions. It was also the final year for the Dana 60 differential, and was available only in combination with the /4 speed, heavy duty suspension, and the rear axle ratio.

The only remaining "Hi-Impact" color choices were "Hemi Orange" (EV2) and "Top Banana" (FY1), the latter was available under different names through


For the model year, Chargers received new sheet metal (though at first glance only the rear roof "C-Pillars" looked different) and were in fact longer, wider, and slightly taller than the cars. Also new were vertically slatted taillights and new grilles. Hidden headlights were dropped, even as an option. The was still standard, with the (available only on the Rallye), (2-barrel only), (low power 2-barrel/single exhaust and high performance 4-barrel/dual exhaust) and remaining as options. The SE models had a new roof treatment that had a "triple opera window" surrounded by a canopy-style vinyl roof. All other models had a new quarter window treatment, discontinuing its AMC Gremlin-style window in favor of a more conventional design. Total sales this year were around , units, the highest ever for the Charger generation, though more than 60 percent of the cars had the non-high performance engines. The Chargers, and all Chrysler products, were equipped with 5&#;mph bumpers, front and rear.


The model year saw only minor changes that included new color choices, a softer grain pattern on interior surfaces, and a slight increase in the size of the rubber bumper tips. The option was replaced with a 4-bbl as the small-block performance engine. All other engine options remained the same, including the 2-bbl designated by a K in the fifth symbol in the vehicle identification number. Several performance rear-end ratios, including a "Sure Grip" rear end were still available. A four-speed transmission was still an option except with the engine.

In spite of the Charger no longer being perceived as a performance model, sales rose as it veered towards being a personal luxury car. The muscle-car era came to a close, with as the final year for performance options.


The Charger based cars were campaigned in NASCAR, with Buddy Baker, Bobby Isaac, Dave Marcis, and Richard Petty scoring several wins. Richard Petty won 35 races with this body style between and as NASCAR allowed the Chargers to run a few years longer than normal, as Chrysler did not have anything else to replace it. A bodied Charger driven by Neil Bonnett scored Dodge's last NASCAR victory (until ) at the December Los Angeles Times Richard Petty has proclaimed this body style as his favorite car that he ran during his career because it was balanced.

Fourth generation[edit]

Motor vehicle


The model year Charger picked up on the sales increase seen in 's move towards positioning it as a personal luxury car. Both the Charger and the new Chrysler Cordoba sibling share the same body based on the B platform. The Cordoba had replaced the Plymouth Satellite Sebring. The Charger SE (Special Edition) was the only model offered. It came with a wide variety engines from the &#;cu&#;in (&#;L) "LA" series small block V8 to three versions of &#;cu&#;in (&#;L) big block V8. The standard engine was the &#;cu&#;in (&#;L) 2-bbl small block, along with the code E58 4-bbl and dual exhaust high performance version (&#;hp) being available as an option.[20] Sales in amounted to 30, Because of the extreme squareness of the bodystyle, NASCAR teams were forced to rely on the previous years () sheet metal for race-spec cars. In order for Dodge to be represented, NASCAR allowed the sheet metal to be used until January , when the new Dodge Magnum was ready for race use. In a Charger was one of two NASCAR stock cars to compete in the 24hrs at LeMans, having been modified with head-lamps, tail-lamps and windshield wipers. It was driven by Herschel and Doug McGriff and sponsored by Olympia Beer, earning the nickname "Oly Express"[21]


The model year Charger range was expanded to four models; base, Charger Sport (formerly the Dodge Coronet 2-door model, which appeared for just the previous model year only), Charger SE and the Charger Daytona. The base and Sport models used a different body than the SE and Daytona, and were essentially a re-badging of what had been the Dodge Coronet 2-door models — and available with a &#;cu&#;in (&#;L) Slant Six, which was not offered on the SE and Daytona. The Charger Daytona was introduced as an appearance package with either the or engine. Sales increased slightly to 65, units in


In , the Charger Sport (which dated back to the former Coronet 2-door, which had appeared for just the model year only) and the base Charger were dropped as this body style became part of the newly named B-body Monaco line, and only the Charger SE and Charger Daytona were offered. Estimated production was 30, units.[22]


In , its final year as a B-Body, only 2, Chargers were produced. The Magnum replaced the Charger as Dodge's B-body personal luxury car this year, and the small number of Chargers produced were likely an effort to use up leftover bodies and parts.


  1. ^ abcSeverson, Aaron (27 November ). "Dodging the Issue: The Original Dodge Charger". Ate Up With Motor. Retrieved 3 December
  2. ^History of the American Auto. Publications International. p.&#; ISBN&#;. Retrieved 3 December
  3. ^Grist, Peter (). Dodge dynamite! 60 years of Dodge muscle cars. Veloce. p.&#; ISBN&#;. Retrieved 3 December
  4. ^"Fish story: AMC's Marlin". Cars and Parts. 36: June Retrieved 3 December
  5. ^Langworth, Richard M. (). Complete Book of Collectible Cars: 70 Years of Blue Chip Auto Investments . Publications International. p.&#; ISBN&#;. Retrieved 3 December
  6. ^Bouwkamp, Burton (July ). "Birth and death of the original Dodge Charger: Dodge's Burt Bouwkamp speaks". Allpar.com. Retrieved 3 December
  7. ^ ab to McCusker, J. J. (). How Much Is That in Real Money? A Historical Price Index for Use as a Deflator of Money Values in the Economy ofthe United States: Addenda et Corrigenda(PDF). American Antiquarian Society. McCusker, J. J. (). How much is that in real money?: a historical price index for use as a deflator of money values in the economy of the United States(PDF). American Antiquarian Society. –present: Federal Reserve Bank of Minneapolis. "Consumer Price Index (estimate) –". Retrieved 1 January
  8. ^Mueller, Mike (). The complete book of Dodge and Plymouth muscle. Motorbooks. pp.&#;91– ISBN&#;. Retrieved 3 December
  9. ^ abcHolder, William G.; Kunz, Phillip (). Chrysler muscle: Detroit's mightiest machines. Krause Publications. p.&#; ISBN&#;. Retrieved 3 December
  10. ^ abGenat, Robert; Newhardt, David (). Mopar Muscle: Fifty Years. MBI Publishing. pp.&#;– ISBN&#;.
  11. ^Mueller, Mike (). Musclecar Icons. MBI Publishing. p.&#; ISBN&#;. Retrieved 3 December
  12. ^https://www.racing-reference.info/season-stats//W/
  13. ^Auto Editors of Consumer Guide (16 October ). " Dodge Charger Sales". auto.howstuffworks.com. Retrieved 3 December
  14. ^Foster, Patrick R. (). American Motors, the last independent. Krause Publications. p.&#; ISBN&#;. Retrieved 3 December
  15. ^Palmer, Jamie (2 May ). "One Of ! Slant-Six Dodge Charger". Barn Finds. Retrieved 7 July
  16. ^Kohrn, Wolfgang. "The Bullitt Charger". www.ponysite.de. Retrieved 3 April
  17. ^Movieclips (1 February ), Bullitt () - San Francisco Car Chase Scene (4/10) | Movieclips, retrieved 3 April
  18. ^"The Real Reason the Dodge Charger Daytona's Wing Was So Huge". 27 June Retrieved 28 June
  19. ^"Panther Pink, one of the wildest colors to ever come out of an American automobile company". pantherpink.com. Retrieved 3 December
  20. ^"Charger". car.info.
  21. ^Smit, Dylan (). "Helpless Hulk - Dodge "Olympia" Charger NASCAR". Carmrades.
  22. ^Wilson, Gerard. "Dodge Cars and Production Numbers, US". Allpar. Retrieved 12 February

External links[edit]

Sours: https://en.wikipedia.org/wiki/Dodge_Charger_()

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