Verizon lowering prices 2016

Verizon lowering prices 2016 DEFAULT

Surprise! Verizon Wireless Bringing Back Unlimited Data Plans

Once upon a time, when smartphones were a brand new idea and 4G was still a glint in an engineer’s eye, Verizon offered its customers unlimited monthly data plans. For many years now, though, the company has been trying every trick it can to squeeze its remaining grandfathered unlimited-data customers off their plans. It looked for all the world as though Verizon had well and truly abandoned unlimited data to the era of Blackberry and “Gangnam Style”… until late last night when Verizon announced, surprise! Unlimited data is back.

Verizon Unlimited will start at $80 a month for unlimited data, voice calling, and texting, the company announced late on Sunday. For folks who need a shared plan, two-line plans will cost $70 per month per line ($140), three-line plans $54 per month per line ($162), and four-line plans, $45 per month per line ($180). All plans require the subscriber to enroll in paper-free billing and AutoPay debits.

The small print explaining how Verizon structures the cost.

The small print explaining how Verizon structures the cost.

Unlimited is replacing Verizon’s XL (16 GB for $90) and XXL (24GB for $110) plans.

The other three plan tiers remain as they were before: Small (2GB) at $35 per month plus fees; Medium (4GB) at $50 per month; and Large (8GB) at $70 per month, the same prices Verizon has been charging since July, 2016.

But wait, you may be thinking: How “unlimited” is unlimited, anyway? Because Verizon’s got a history of trying to throttle or boot the biggest data hogs off of its old unlimited plan, and it hasn’t always been transparent about who’s likely to get hit.

This time around, however, the company is very clear: “To ensure a quality experience for all customers,” Verizon writes, “after 22 GB of data usage on a line during any billing cycle we may prioritize [your] usage behind other customers.”

Verizon’s not saying that they will throttle or dump your service after you hit 22 GB in a month; just that they might, and you shouldn’t be surprised if they do.

Verizon is also departing from rival T-Mobile in a significant way: While T-Mo’s unlimited offering allows you to stream an unlimited amount of video content in a month, those streams are intentionally throttled by default to lower resolution and connection speed, and subscribers need to pay an extra $25 a month to access high-res versions. Verizon, however, is imposing no such limit.

Since the demise of the once-predictable two-year-contract style of billing, Verizon’s been remaking its offerings fairly often. Its latest full plan revamp came in July, when it raised the prices on all its data plans and announced a limited rollover data option.

At that time, the company also announced a quasi-unlimited data option: instead of having your access cut off or facing overage fees when you hit your limit, your connection would be throttled to 2G for the remainder of the billing cycle: Good enough to read your email, but not necessarily a whole lot more.

Want more consumer news? Visit our parent organization,Consumer Reports, for the latest on scams, recalls, and other consumer issues.

Verizon hikes prices, though new options could save money

Verizon is hiking prices on its cellphone plans, though the new rates come with changes that might actually save you money.

If you do nothing, your prices won't automatically go up. But new benefits announced Wednesday—including better options when traveling in Canada and Mexico—require you to switch to the new rates, which start Thursday.

While people still make plenty of calls, plain old data—much of it for streaming video and playing games—is emerging as the most important part of your cellphone plan. Verizon's changes reflect that. Even if you're happy with your current plan, it's still a good time to review it.



Verizon's prices are going up by $5 to $10 a month, but you'll get more data. The cost per gigabyte is going down.

Under Verizon's old plan, individuals paid $50 a month for 1 gigabyte of cellular data. Starting Thursday, the base plan will offer 2 gigabytes for $55. A family of four sharing 12 gigabytes previously paid $160; now, the same family will pay $170 for 16 gigabytes. Prices don't include the phone.

If your data needs fell somewhere between two offerings, you had to bump up to the higher plan. Now that each offering is getting more data, the lower plan might meet your needs. Let's say you need 2 gigabytes a month. Before, you had to pay $65 for 3 gigabytes and let 1 gigabyte go to waste. Now you can buy the 2 gigabyte plan for $55.

If you were already using up most of your 3 gigabytes, you can stick with the old plan for $65 rather than pay the increase. Any future changes will subject you to the new prices—unless, that is, you're on a plan introduced before last year, such as "More Everything." Those older plans will still let you change your data levels.



When comparing plans among carriers, estimate how much data you use with and without data-hungry streaming video. T-Mobile, for instance, exempts many leading video services and music from data quotas, so you won't need to buy as much. But it only offers that free streaming at DVD quality (lower than high definition) and for plans that include at least 3 gigabytes of data.

Verizon makes a similar exemption for its own video service, go90. But leading services such as Netflix, Hulu and Amazon will still count against your limit.

Verizon hikes prices, though new options could save money



If you exceed your data limit, Sprint and T-Mobile won't charge you extra, but will slow your data speed to a crawl until the next billing period. You'll be able to check e-mail and post a Facebook status, but forget streaming video. Verizon is also introducing this slower option, which it counterintuitively calls Safety Mode. It's free for plans with at least 16 gigabytes of data. Otherwise, you pay $5 a month per account for the "safety" of not getting charged even more for going over.

What if you don't use all your data? For plans of 3 gigabytes or more, T-Mobile lets you roll over up to 20 gigabytes of unused data for up to a year. Verizon, like AT&T , now also lets you roll over data. But it's a use-it-or-lose-it proposition. The rollover data disappears after a month if you don't use it—and to do that, you have to run through your monthly data allotment first.

Sound complicated? As carriers try to match each other on price and benefits, they still need to maximize revenue—and increasingly that's through higher data buckets and other fees.



Carriers typically let you switch your data allotment from month to month. Verizon is introducing an app to make it easier to monitor your data use and switch to a bigger data plan. You can also downgrade, but changes don't take effect until the next billing cycle. You can try timing your changes to your actual usage, though in practice it's easy to get burned.

You still don't get billing based on actual use. With gas and electricity, you don't choose how much energy you expect to need beforehand. You get metered and billed. Google has tried to extend this concept to the phone industry with its Project Fi service, but it hasn't caught on. Verizon's vice president of consumer pricing, Rob Miller, says the company found in testing that consumers prefer the certainty of knowing what they'll pay from month to month.



You can use your U.S. data allotment while roaming in Mexico and Canada. There's no extra charge if you're on a Verizon plan with at least 16 gigabytes. Otherwise, you pay $2 per day per line.

AT&T offers a similar benefit for Mexico, though only for plans with at least 15 gigabytes, while all of T-Mobile's standard plans include it for both Canada and Mexico. With Sprint, you get up to 1 gigabyte of high-speed data when traveling in Canada, Mexico and much of Latin America.

Sprint and T-Mobile also offer free roaming in other countries, but at slower data speeds.

© 2016 The Associated Press. All rights reserved.

Citation: Verizon hikes prices, but new options could save you money (Update) (2016, July 6) retrieved 12 October 2021 from

This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.

  1. American melt blown
  2. Amana furnace prices
  3. Fatboy vs street glide
  4. Class schedule berkeley
  5. Thermometer for liquids walmart

Verizon's new plans raise prices for more data

NEW YORK—Verizon Wireless revamped its pricing plans Wednesday, offering customers more generous data allotments while also increasing monthly rates by $5-$10.

It also added catch-up features such as the ability for customers to roll over any of the data that they don't use to the next month.

In file photo taken Aug. 21, 2010, a Verizon sign is shown at New Meadowlands Stadium in East Rutherford, N.J.

The higher prices indicate Verizon, which has been fighting off aggressive competition from lower cost T-Mobile and Sprint, is confident its customers will swallow higher monthly bills in exchange for more generous monthly data plans.

Verizon's cheapest "S" (for smallest) plan will now offer 2GB of shared data for $35 per month, up from $30 for 1GB. The medium "M" plan will also increase in price by $5, offering 4GB of data for $50 per month (up from 3GB for $45).

Verizon's "L," "XL" and "XXL" plans will all see $10 increases. The "L" plan will now cost $70 a month for 8GB of data (up from 6GB), the "XL" plan $90 a month for 16GB (up from 12GB) and the "XXL" $110 per month for 24GB of shared data.

You can switch among any of the sample sizes at any time via a newly-designed My Verizon app. Current users happy with their existing plans do not have to change them.

The data increases come as users continue to consume more data. According to Ericsson, the average user will increase data usage by 45% each year for the next five years, resulting in a jump from less than 5GB used on average per person per month to 22GB per person per month by 2021.

Verizon says its own smartphone customers used about 2.7GB per month as of April 2016, up from 1GB per month three years earlier.

T-Mobile made a similar move in November, raising rates on some tiers in exchange for more data.

Return of 'unlimited' data

Verizon also introduced a new optional "Safety Mode" feature that in effect brings back unlimited data, albeit with a pretty hefty catch.

Included with the larger "XL" and "XXL" plans, Safety Mode for no extra cost will slow down users' data once they reach their plan's monthly limit from typically blazing fast 4G LTE to a rather anemic 2G-like 128 kbps speeds.

At that speed, "you can stay connected and take care of some things--access the Web, respond to email. That may be what you want because bill certainty is important to you," says Nancy Clark, Verizon's senior vice president of marketing and operations."

But Clark adds that if you want to watch video or engage in other data-intensive activities that would almost certainly require LTE-type speeds, you can buy a data boost of $15 for each additional gigabyte of full speed data.

Verizon doesn't consider "Safety Mode" equivalent to an unlimited plan, and it's certainly different from the unlimited data plan it offered before it started to move away that feature in 2011.

Instead, "Safety Mode" is more in line with some "unlimited" plans offered by T-Mobile and Sprint which also slow users down after they consume all their high-speed data. If Verizon really wanted to set off some fireworks it could have offered data at slightly faster, 3G speeds.

Smaller Verizon plans can add the Safety Mode feature for an additional $5 per month through the company's updated My Verizon app.

A new "Carryover Data" feature will let customers save unused high-speed data to be used in the next month, a move similar to what is already offered by AT&T and T-Mobile. This feature will be available for free to all plans.

As part of today's announcements, Verizon also said that customers in the XL or larger plans can get unlimited talk and text from the U.S. to Mexico and Canada and also continue to use their data plan and received unlimited talk and text when visiting those countries. On smaller plans, you can pay $5 per line per month for calls from the U.S to Mexico and Canada. To roam with your data and unlimited talk and text in Canada or Mexico, a Verizon TravelPass feature costs $2 per day per line.

Follow Ed Baig on Twitter @edbaig. Follow Eli Blumenthal on Twitter @eliblumenthal

View Comments


Verizon is today announcing a suite of new data plans for smartphones. The new plans increase the data allotment at each tier, but also come with higher price tags. In addition, Verizon is introducing a feature that lets customers carry their unused data to the next month’s billing cycle and a way for customers to choose throttled connection speeds instead of overages when they go over their limits. Both features are similar to those already offered by other carriers.

Verizon notes that the new plans offer at least 30 percent more data than before, but the prices of each tier have gone up between 10 and 17 percent. The cheapest plan now runs $35 per month (up from $30) and offers 2GB of data. The most expensive option provides 24GB of data for $110 per month. Each plan includes unlimited talk and text, but requires an additional $20 per month access fee for each line of service in addition to any device payments. (Tablets and mobile hotspots carry a $10 per month access fee, while connected devices, such as smartwatches, have a $5 per month access fee.)

The new Carryover Data feature lets customers carry their unused data to the next month’s billing cycle. It’s very similar to AT&T’s Rollover Data and expires at the end of the next cycle, unlike T-Mobile’s plan, which lets you rollover data for up to 12 months.


Safety Mode is a first for Verizon and lets customers opt for throttled, or slower, data speeds instead of paying overages when they hit their data limits. Verizon says that the throttled speeds will be limited to 128kbps until the next billing cycle, which is significantly slower than the carrier’s standard LTE service. The catch with this option is that Verizon requires a $5 per month fee to exercise it on its lower tiers, making it not much different than just paying an occasional overage when you exceed your data limit. Overage charges run $15 per GB.

Verizon’s two largest plans, XL and XXL, which offer 16GB and 24GB of data, respectively, have the Safety Mode feature available at no extra charge. In a briefing on the new plans, Verizon’s Jeff Cha said that the carrier sees customers on its largest plans exceed their data allotments the most, which is why it included the Safety Mode feature with them and made it an opt-in feature on the lower tiers. The XL and XXL plans also include unlimited calling to Mexico and Canada from the US and talk, text, and data service in Mexico and Canada when traveling outside the US. Those features run $5 per month and $2 per day, respectively, on the lower tier plans.

As part of these new plans, Verizon is also introducing a revised version of its My Verizon mobile app. The new app provides access to data usage, shopping for new devices, Verizon’s support services, and bill viewing and payments.

Verizon’s new plans are available to new and existing customers starting today, though it says that customers on its older plans may remain on them if they choose. While the new options certainly provide more data per dollar than before, it’s hard to not see how this is a price hike on Verizon’s services that will cost customers more per month than previous options. Verizon’s biggest competitor, AT&T, doesn’t have plans that line up exactly with Verizon’s new offerings, making it difficult to directly compare the two. Verizon will argue that its network justifies the cost of its service, and many millions of people are willing to pay for access to Verizon’s network. But it’s safe to say that Verizon remains one of the most expensive carriers in the US, and today’s changes only make it more expensive.


Lowering prices 2016 verizon

Verizon's new plans don't have to cost extra

Q. Now that Verizon’s changed up its pricing yet again, should I drop my current plan for one of the new ones?

This file photo shows a Verizon building in New York City.

A. The plans that Verizon Wireless rolled out Wednesday do cost more than their predecessors--which led grumpy Twitter users to tee off on the nation’s largest wireless carrier. But they also include some features that may let VzW customers save a little money.

This 2.0 version of the “Verizon Plan” has the same structure as the 1.0 release: small, medium, large, extra-large and XXL buckets of wireless data, plus a $20 device fee per line for unlimited calling and texting.

But where a week ago you could have paid $30 for 1 GB, $45 for 3 GB, $60 for 6 GB, $80 for 12 GB, or $100 for 18 GB, you now choose from $35 for 2 GB, $50 for 4 GB, $70 for 8 GB, $90 for 16 GB, and $110 for 24 GB.

(I’m omitting the $20 device fee so you see the same figures Verizon puts in bold type on its site.)

If you routinely come within a few hundred megabytes of your data cap, you’ve correctly matched your usage with your service and so should stand pat.

It also should be obvious that if you regularly leave two gigabytes or more on the table, switching to a new plan should save you money. Say you were on the old 6 GB plan because you almost never used less than 3 GB; you might now swap that $60 offering for the new $50, 4 GB deal.

The new plans also include Carryover Data, which lets you apply whatever you don’t use in a month towards the next month. Although this isn’t as good as T-Mobile’s Data Stash, which lets you bank unused data for up to 12 months, it can still let you opt out of paying for a higher-use plan.

Verizon’s new 16 and 24 GB plans also feature Safety Mode, unlimited data at the very slow “2G” speed of 128 kbps. That’s no good for streaming media, but it should suffice for looking up directions or getting e-mail.

Unfortunately, this costs $5 a month extra on lower plans, where Sprint and T-Mobile provide free 2G fallback service to everybody. You also have to activate that feature, or you’ll only be invited to pay a $15/1 GB overage fee.

If you’re new to Verizon and you expect your data use will fall between its small and medium or medium and large plans, Verizon’s prepaid phone service might fit better. With auto-payment active, you’d pay $45 for 3 GB or $60 for 6 GB. You don’t, however, get Carryover Data or Safe Mode.

If your data usage varies a lot month by month, you can check your data usage and change your data allotment in the new My Verizon app.

The most important thing you can do, however, is not keep your plan on autopilot--especially if it’s been around for a while. If, for example, you are somehow still on a four-year-old Share Everything plan, you could be paying $100 a month for only 2 GB of data and would therefore be lighting money on fire.

“Users should definitely check their actual usage over recent months to make sure they're not moving to a higher data plan or paying for additional features they don't actually use,” counseled analyst Jan Dawson of Jackdaw Research. “It's so easy to overestimate what you're currently using or might use in future, and relatively easy to check your actual usage, so this should be a no-brainer.”

Rob Pegoraro is a tech writer based out of Washington, D.C. To submit a tech question, e-mail Rob at [email protected] Follow him on Twitter at

View Comments

How Verizon Wireless is Ripping You Off - November 2016

Verizon is divvying out new perks to its customers, but you'll need to pay up to take advantage of them.

The nation's largest wireless carrier on Wednesday unveiled a new set of pricier plans with extra data, as CNET reported Monday. The prices will go up by as much as $10 a month.

The low-end "S" plan will rise by $5 to $35 a month, but will include 2 gigabytes of data, twice as much as before. The "M" plan will increase by $5 to $50 a month, while its data will rise from 3GB to 4GB. The "L" plan will tick up by $10 to $70 a month, while data increases from 6GB to 8GB. The "XL" plan will go up by $10 to $90 a month, but you'll get 16GB, up from 12GB before. Lastly, the "XXL" plan will cost $10 more at $110 a month, but you will get 24GB instead of 18GB. They are available starting Thursday.

In addition, the plans will give customers access to new features such as a rollover data program called "Carryover Data." They will also be able to turn on "Safety Mode," which throttles down the connection speed of an account when it has reached its limit, avoiding the overage fee. There's also "Data Boost," which allows customers to buy an additional gigabyte of data for $15 once they've hit their limit. Lastly, certain customers will be able use their phones in Canada and Mexico without roaming charges.

Call it the Un-Carrier effect: Many of the features mimic perks rolled out by rival T-Mobile, as well as by AT&T and Sprint, over the past few years. Today's move is a reflection of the heightened competition, which has yielded better deals and more perks for customers as the carriers vie for your business.

Verizon considers it new plans attractive because they string together a lot of perks into one package.

"Combo-ing the features make for a better experience than our competitors," said Rob Miller, vice president of consumer pricing at Verizon. "These plans will deliver on what a majority of our customers need."

The new rates come on top of separate device access fees of $20 a month for each phone associated with the account.

T-Mobile CEO John Legere, however, mocked the move.

"I love the price hikes, @verizon! It's like you're trying to get everyone to switch to @TMobile!! #keepitup,", he tweeted. In a follow-up tweet, he compared the model of creating pain points and charging fees to remove them something akin to "The Sopranos."

Existing Verizon customers won't be forced into these new plans and can keep their current rates if they wish, Miller said.

Miller said the price increase was needed because the inclusion of new features, such as Safety Mode, costs Verizon money.

"It more than justifies the price change," he said.

He added that he wasn't concerned about criticism from rivals like Legere. "We're not going to play their game," he said.

Sprint sent out a tersely worded press release noting that it still offers a better deal.

Breaking down the features

Here is what the plans include:

  • Carryover Data (AT&T owns the rights to the term "Rollover Data.") will be available to anyone who signs up for the new plan. Like AT&T's model, you'll be able to take your current unused data and move it forward to the next month. The data, however, doesn't carry over beyond that next month, and you eat into your regular allocation of data first.
  • Safety Mode will slow your connection down to 128 kilobits per second -- equivalent to a dial-up modem -- for the remainder of your billing period. It will be available for free to customers on the XL or XXL data plans, but you'll have to actively turn on the feature through the revamped My Verizon app. Customers on lower-end plans can pay $5 to take advantage of the feature, which eliminates overage fees. Miller said customers on lower end plans typically don't go over their limit, and that folks on the more expensive plans tend to get hit with overage fees more often.
  • Data Boost is available for anyone in Safety Mode. You can purchase an additional gigabyte of data, which can be rolled over to the next month.
  • International roaming to Mexico and Canada will be free for customers on the XL plan or larger. It gets you unlimited talk and text from the US to Mexico and Canada, as well as unlimited talk, text and your allotment of data while in those countries. Customers on smaller plans can pay $5 to access this feature.
  • The new My Verizon app will allow you to make changes to your plan, turn on or off Safety Mode and access information and usage on your account. You'll also be able to access on-demand support and shop for devices through the app.

Updated at 11:36 a.m. PT and 2:13 p.m. PT:To include a response from T-Mobile's CEO and Sprint.


You will also be interested:

Otherwise, I would be good in the video. And having thrown a robe over her naked body, she went out to dinner. - What are you doing right from the doorway to wash. Lenka greeted me with a dirty hint.

1713 1714 1715 1716 1717